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| Services > Web Presence Services >
Theme Management |
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Theme Management |
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| Why is Theme Important? |
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Keyword Focal Point |
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If your entire site revolves around a single main idea, variations of that idea can be used throughout the keyword phrases used throughout the site, placing an important focus on all of your search terms. |
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Relevancy |
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When an engine or directory editor sees that a site that is completely centered around one main focal point, the site receives boost in relevancy with the thinking that if every page of the site is focused around the same idea, it must contain good information about a single topic. |
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| ‘Theme’ describes a page’s look and feel. Theme design, typically the domain of a team member with experience in web design, is made easier using the ‘Theme Management’ tool, which is accessible through the browser. In the interests of consistency and achieving an attractive and functional look and feel, it is important that theme management be performed by people with suitable experience as web designers. |
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| Creating a unifying theme is one of the most important steps in designing a website. Your theme should reflect the purpose of your website and provide a continuity of design elements throughout your site. Like some theme song from a favorite movie your message should flow easily throughout your website. |
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If you have chosen a title for your website or business, think about what theme would compliment th-
at title. A theme-based content website is also an excellent promotional tool for your product business and/or business opportunity. |
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